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BlueStar Appoints Karin Rytz as General Manager for the DACH Region

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[09/28/11]
BlueStar, the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and ID & Security technology, has announced the appointment of Karin Rytz to the position of General Manager for the BlueStar DACH region. Rytz will be responsible for the overall management and operations of this important region that has seen tremendous recent growth for BlueStar.

Rytz is accomplished in International Sales and Marketing with comprehensive experience in management. She has a strong background, including management at Munich-based Panasonic POS Division, and is proficient in the Digital Signage and POS segments. Educated at the Copenhagen Business School, Rytz also has an MBA from the University of Liverpool.

"We are looking forward to introducing Karin to our vendors and customers at VARTECH Europe," says Bill Nix, Vice President Global Distribution for BlueStar. "She will definitely contribute to increased sales opportunities in the DACH region."

About BlueStar

BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and ID & Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle, with technology solutions across all of the verticals. For more information about BlueStar value-adds for VARs and independent software developers, please contact a BlueStar Account Executive at 1-800-354-9776 or visit www.bluestarinc.com


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