[11/21/06]
ASK, a world leader in contactless technology, won "the Best Banking/Finance/Retail" Sesames award for a brand new range of shielding media. As a part of the Cartes show, the Sesames Awards reward unchallenged innovation for card manufacturers. They were given out by a jury made up of 34 international experts in the related markets.
ASK's Priva'C. range paves the way to an innovative offer for contactless and RFID media data protection against fraudulent RF reading. Based on ASK technology of silver ink printed antenna on paper, the Priva'C. range provides a reliable, low cost and environmentally friendly shielding for contactless paper tickets, contactless smart cards, and e-ID documents such as e-passports. This brand new range answers privacy concerns for identity and contactless payment media and was developed with various form-factors to meet current and future needs.
"The Priva'C. range answers privacy concern issues for RFID products and prevents e-passport and other e-credentials skimming. It is also a new marketing tool for banks, mass transit operators or access control badges' issuers. As paper based media, they can be graphically personalized with artworks, contact details and any other useful information. Priva'C. products also happen to be highly cost effective due to the manufacturing process and material involved, states Michel Leduc, Solutions Director at ASK. We really bring to the market a user-friendly shielding device, suitable for people's privacy protection, he adds."
Priva'C. range products:
- The Priva'C. ticket is a ticket size shielding designed to protect your card in your wallet or credit card folder.
- The Priva'C. badge holder integrates the shielding antenna to protect your corporate access control card.
- The Priva'C. label is a ticket size shielding sticker in rolls or other form-factor to include in envelopes, for instance, to protect contactless smart cards during transport.
- The Priva'C. bookmark is designed to be inserted in an e-Passport to prevent skimming. It meets current needs for anti-skimming features before specification requires them to be directly integrated into the e-passport.
About ASK
Founded in 1997, ASK is a worldwide leading supplier of contactless cards, tickets, RFID tags, e-passport inlays and readers addressing the mass transit, access control, banking, e-identity and supply chain markets. More than 60 million contactless products are already in service. ASK's contactless solutions comply with ISO standards including ICAO and EPC's. ASK's manufacturing center is located at the company's headquarter in Sophia-Antipolis, France with regional offices in Paris, Singapore, Beijing and Culver City, USA.
For more information: www.ask-rfid.com
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